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All deliverables will have a very high level of attention to detail and a high level of accuracy. There is only so much information available in the public domain which is why we are proposing a premium package so that desk research findings can be validated through primary research. This means the margin for error or the cone of uncertainty can be reduced consciously.
I specialise in providing all types of market research and support to you and your teams. This includes scoping the project and understanding nuances, designing and sharing a research plan before starting the work. Research tools design in collaboration with you, conducting research, and submitting a lean report with all the relevant insights.
Basic package - Formulating problem statement. Initial research on information available in the public domain. A high-level summary of findings and insights (3-5 pages).
Standard package - Deep dive into the problem statement. Conducting SWOT analysis. A more detailed report (10-15 pages).
Premium Package - Primary and Desk Research. We will agree with you on the scope, sample, outcome measures, and work in collaboration.
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